Ali Ahmed watched the last World Cup at home with friends and family. “It was goose bumps seeing Canada walking out,” the winger says. “I haven’t seen that in my lifetime. It was surreal.” This time around he will again be at home but also very much at the heart of the action in two cities that are dear to him.

Jesse Marsch’s side face Qatar and Switzerland in Vancouver after an opener against a European playoff winner (possibly Italy) in Toronto. Italy in Toronto, Ahmed’s home town, would be special, not only because of the city’s vast Italian population – “the stadium might be more blue than red,” Ahmed jokes – but also because his parents, who are from Ethiopia but lived for two years in Italy, are big calcio fans. “Football was ingrained in all of us in our family,” he says.

On the outskirts of Toronto, not far from where he grew up, a teenage Ahmed used to hop over the fence of MLS side Toronto FC before dawn to have a kickabout with friends on the training pitches there. “Why not go and get a taste?” the Norwich player says, smiling, at the club’s...